Copyright ? Tanner Larsson
cannot succeed in Network Marketing without mastering the art
of recruiting new representatives into your business. It is by
far one of the most important skills you will learn and will be
something you practice almost every day of your career in MLM.
recruiting process is the first step in building an organization
of thousands of representatives. It should not be mistaken as
the ONLY step. The introduction of people to your organization
in a positive, encouraging manner is a fundamental must. Here
are the basic tools, concepts, and actions used in the first stage
of organization building; the recruitment process.
first element to fully understand is that this business is not
for everyone. Many of our closest friends, family members and
business associates will not see the value in joining the business
at this time. Too often, amateurs look for people who "need"
the business, rather than people who "want" the business.
This always leads to an early demise for everyone involved. Once
you stop expecting everyone to jump at the opportunity as you
did, you will save everyone a lot of time, anguish and frustration.
your mindset on finding those people who want what you offer.
Don't waste time trying to convince a negative prospect to join,
especially considering that time would be better spent in talking
to ten positive people. Commit to memory: Leaders Sort, Amateurs
burn your bridges with any negative prospect. Many times negative
prospects will watch and return, based on your success. They may
even become top producers themselves. Additionally you can never
predict what will happen in someone's life. It may simple be a
bad time for a person to commit. Be it a combination of work,
school, family and other problems don't force the issue. Always
depart as friends and keep a door open for the future. Keep business
cards for future reference. A fundamental principal to remember
about recruiting is: No is for now not forever.
sorting new recruits, always recruit up. Look for the "Center
of Influence" in any group. There is usually a person who
the others look to for guidance and support. In any group, family
or organization there is a person that attracts others. Find that
person and take action. They will bring in the rest of their group...
recruit the chief, and the Indians will follow. Another question
to ask yourself is: "Who would be better in this business
than myself?" Find an answer then go get that person. Number
yourself on a scale of 1 to 10. If you are a 5, find a 7 and recruit
them. If you do, a 7 will find a 9...and a 9 will find a 10. History
proves your best representatives will come four or five deep in
your organization. Your actions should lead you to people of great
desire...and so on.
aware! Don't confuse this concept with the mistaken idea that
you should recruit only high income earning pros. If the past
is the best determinant of future success, then we would never
go after anyone new. We would spin our wheels trying to get people
who are already successful in business. Keep in mind; MLM is far
different from the structure of corporate America. What works
in their world does not work at all in network marketing.
aware. There are many successful people who lack desire and willingness
to become humble and learn a new system from scratch. Many individuals
do not have the work ethic to put in the hard work needed to be
profitable. Look for desire in the heart.
Larsson is a veteran entrepreneur and the publisher of the award
winning Work At Home Success Newsletter. Subscribe to his newsletter
and recieve 4 EXCLUSIVE Bonuses valued at $276.