Perfect Network Marketing System!
Network marketing is hard. Do not even attempt a home based network
marketing venture unless you either have or plan on putting into
place a highly potent and highly duplicatable network marketing
system geared for 2005 and beyond.
I tell you what a billion dollar network marketing system should
look like let's talk about what doesn't work. As I'm sure you
probably know, network marketing is notorious for having a 95%
failure rate. Let's talk about why.
you ever heard of Occam's razor? Basically it states that the
simplest explanation for a phenomenon is usually the best. We'll
use this theory to explain why 95% of network marketers fail.
Ready? Most network marketers fail because the marketing methods
that they are taught don't work 95% of the time. Pretty simple
we're led to ask the logical next question, what are most fledgling
network marketers taught?
I can only speak from my experience, but what I was taught was
to buy and cold call leads. Now, I'm not going to say this doesn't
work, but I will say is that after six months of cold calling
leads for 3 hours a day with very little success this tactic doesn't
work most of the time. Don't get me wrong some people are very
good at cold calling leads, but most people aren't. So what happens
to most people after they've spend thousands of dollars on leads
with very little success after six months? They give up.
another factor contributing to why most network marketers fail
is the leads they use. Why does the type of leads make a difference?
opportunity leads are generic. The leads answer an ad that just
asks them if they want to be financially free, or make money from
home. Well, of course they do, but that doesn't mean they want
anything to do with YOUR network marketing program. When the average
network marketer calls these generic bizz opp leads the leads
don't know anything about the network marketer's business and
for the most part really don't care. This leads to the fledgling
network marketer hearing a lot of NO's.
NO all the time leads to quite a bit of self doubt, both about
the network marketers own ability and the validity of their association
with their network marketing company. Negative feelings begin
to harbor and as I said before eventually the network marketer
gives up, usually with 3-6 months.
basically why 95% of network marketers fail if you asked me.
how do we change this paradigm?
build a Billion Dollar Network Marketing System!
Now we get to the good stuff! What does a perfect network marketing
system look like?
the average home based network marketer to be successful certain
thing MUST be in place. I will list them here:
capture page designed specifically for specific Network Marketing
page must contain strong sales copy that tells the prospect why
he wants to opt in for more information. The best way to do this
is to offer a High Value Free Report in exchange for there contact
Report specifically designed for Network Marketing Companies Opportunity:
free report must be highly informative. It must explain all of
the features and benefits of joining the network marketing organization
as an independent distributor and must focus on the support and
resources available to the new recruit should they choose to purchase
a distributorship. The company's products and compensation plan
must be clearly explained here as well. If possible, testimonials
should be used, as they are extremely powerful sales conversion
tools in this portion of the sale process as well.
up Email System:
to the Free Report there must also be a follow up system that
continually markets through email the program to the lead. Most
leads don't act immediately and must be marketed to at least 7
times before they take action. The email follow up system must
have strongly worded sales copy and must have a system for getting
through spam filters.
Continual Feed Back System that uses the Fear of Loss:
the with email follow up system there must be a feedback system
that will alert the prospect by email when new prospects opt into
the system and invoke the fear of loss during this process by
telling the prospect that if the next prospect in line upgrades
to a paid position before he does then he will forever loose commission
on that prospect. This is an extremely powerful psychological
one thing to get someone to buy a distributorship, but it's a
totally different thing get them to work the business effectively.
There must be an email follow up system once a new distributor
signs on to ensure that he receive adequate training on who to
market successfully. There must also be human support at this
point. So, there must be strong relationships built between upline
and new distributors.
Good Product or Service:
order for this entire marketing process to work, the system must
be back by a strong and ethical network marketing organization
that sells a high demand product that people need and would purchase
even if there were no compensation plans attached to it.
must be an active part of your business. You must be willing and
open to learn new ideas and tactics at all times. You must have
a passion for your business and truly believe in the product that
you plan to build your organization around.
listed the basic component's a of a perfect network marketing
system. This system will involve NO cold calling because the prospect
will opt in to request more information specifically about your
business before you even talk to them.
calling generic bizz opp leads and hearing a lot of NO's is what
causes most network marketers to fail. We want to avoid this at
all cost and this is what this system is designed to do!
prospects are opting in specifically for more information about
your product and business plan and then get a detailed report
explaining all of the above before you even speak to them will
greatly increase your chances of a successful conversion. The
email follow-up and fear of loss systems will increase your chances
successful conversion even further. These factors will cut down
on the number of NO's that the average network marketer must endure
before success. This will increase duplicability vastly.
having uniform training and exceptional support are the basics
and must be present.
you spend another dollar on your network marketing efforts ask
yourself if you're using a perfect network marketing system. If
your answer is no and you aren't having any success then ask yourself
what you can do to change your system to one that will work for
you and your future distributors using the principles that I have
marketing can certainly make you rich, that is... if you have
the perfect system in place!
Daegan Smith is the Ex-NCAA Wrestler Turned Webmaster of http://www.Perfect-Home-Based-Business-Opportunities.com
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