Heavy Hitters Avoid Rejection Working MLM Leads
"But, these people are telling me NO and I don't like the
way that feels," he told me.
same rejection, real or imagined, that make some people $10,000
per month in this industry will cause others to abandon their
dreams," I replied.
the MLM industry, you see the heavy hitters who know how to work
MLM leads flourish no matter if the industry is up, down or flat.
Why? What do they know that the masses buying MLM leads don't
know? How are they able to quickly and easily get through enough
leads and find the right people to give them a $10,000+ per month
a quote I use in our seminars, "The fire that burns one person
hitters know how to get warmed and not burned in working MLM leads.
a couple of facts.
#1 - MLM lead quality has steadily gone down over the last 10
#2 - The quantity of leads has risen and well the as the number
of MLM lead companies.
#3 - MLM lead lists are sold over and over again. The people you
call have heard their phone ring many times from these lists!
at the junction of these three facts is needlessly hurting tens
of thousands of well intentioned MLMr's.
survey of top MLM lead list buyers who make full-time incomes
has revealed three critical points.
point #1 - A manual phone sort after an internet automated sort
is no longer enough. You used to be able to ask someone 3-4 qualifying
questions and determine who you should take through your information
process. Not anymore. Now the numbers you need take through most
systems are three to four times what they were just a few years
point #2 - Heavy hitters tell us rejection never feels like rejection
if it's from someone who truly can be successful in MLM. It the
prospect is truly high quality, they'll take a serious look at
your opportunity in a business-like fashion. That is a good feeling.
This is opposite of the millions of tire kickers and wannabees
filling out lead inquiry forms as you read this. These low quality
prospects drain the life blood out of you. That kind of rejection
is blood curdling.
point #3 - Successful heavy hitters look at time management differently.
They are using the 80/20 rule to their advantage. How? By getting
in a position to only get rejected by capable prospects. Knowing
low quality prospects can't move their business forward, they
continually seek ways to only talk to higher probable prospects.
prospects who are also looking are the people you need to build
a strong six-figure income. Capable means they have the ability
to build a business. They'll have a bigger warm circle of influence,
better people skills, ability to inspire and lead a group, stay
on auto-ship longer, buy a sufficient number of MLM leads every
month, and they'll enter your opportunity at higher levels. Any
MLM lead list contains about 23% of what we call these "top
means they're ready to take action immediately after they've been
through your information process. Frustration is talking to or
sponsoring someone who is looking but NOT capable.
lies the big problem in the industry. MLM lead list brokers only
tell you who's looking. The process of optimizing MLM leads tells
you who's probable of being successful.
noticed heavy hitters have been the early adopters of MLM lead
they are time conscious and want to only be softly rejected by
capable people, they're only calling 20-25% of their MLM lead
lists. They're focusing 80% of their time on capable and looking
time they're saving by not prospecting and working with the wrong
prospects is spent with the family, traveling and enjoying their
Ed Forteau is the Co-Founder of www.OptimizedMLMLeads.com His
is the only company in the MLM lead list industry which optimizes
MLM lists to pinpoint the prospects most probable of being capable.